About This Website

This is the project website of Vicky’s academic work at JMSC, under Prof. Bin Chen’s guidance.

About Me

Vicky is currently a postgraduate student at HKU’s Journalism and Media Studies Centre (JMSC), pursuing a Master of Journalism.

With a background in strategic communication and a growing expertise in storytelling, she is passionate about covering sports⚽️🏄🏻‍♀️🏸🚴🏻‍♀️🏀🏂 environmental issues♻️🌎📰, and social affairs. Her goal is to produce journalism that not only informs but also inspires meaningful public conversation and action.

Education

The Chinese University of Hong Kong | 2021‑2025
Bachelor of Social Science in Journalism & Communication
Concentration: Advertising & Public Relations

The University of Hong Kong | 2025‑2026
Master of Journalism
Journalism & Media Studies Centre (JMSC)

Experience

Reporter & Social Media Intern | earth.org
Contributed to environmental journalism through news reporting, content creation, and social media engagement.

Producer Intern | iQIYI
Assisted in video production, content planning, and casting for iQIYI variety show

IMC Campaign Lead – L’Occitane Asia‑Pacific | Sustainability‑Focused Campaign
Developed and executed an integrated marketing campaign promoting sustainable practices across APAC markets.

Social Media Campaign Creator – Asiana Airlines | ‘Graduation Season’ Campaign
Designed and launched a creative social media campaign targeting graduates, enhancing brand engagement and visibility.

Contact Me

Email: vickyzhang@connect.hku.hk

AI Disclaimer

* The process of data cleaning and data analysis are all done by myself. AI assistance was used mainly for visualizing the results, as described in the following section:

AI Tool used	The purpose of the assignment where AI was used	Your original work	Exact prompts and AI responses
DeepSeek	Visualization: 1) provide color scheme suggestions for three charts (two bar charts and one world map)	ggplot (top10_2024, aes(x = reorder(country, emissions), y = emissions)) + geom_col() + labs(title = “Top 10 Countries Emit the Most CO2 Emissions in 2024”, x = “Country”, y = “CO2 Emissions total per capita”)	It creates a morandi color series: scale_fill_gradient ( colors = c(“#f5f5dc”,“#e6e6fa”,“#d8bfd8”, “#b0c4de”), guide = guide_colorbar(title = “CO₂ Emissions”) ) library(viridis) ggplot(…) + scale_fill_viridis_c(option = “plasma”)
DeepSeek	Visualization: 2) help me solve the problems of overlapping and layout of chart elements	“The legend is displayed in the middle of the map, blocking many countries. How to adjust the layout?”	scale_size_continuous(guide = guide_legend(position = “right”, order = 1)) scale_color_manual(guide = guide_legend(position = “right”, order = 2))

DeepSeek

Visualization: 1) provide color scheme suggestions for three charts (two bar charts and one world map)

ggplot (top10_2024, aes(x = reorder(country, emissions), y = emissions)) +
geom_col() + labs(title = “Top 10 Countries Emit the Most CO2 Emissions in 2024”, x = “Country”, y = “CO2 Emissions total per capita”)

It creates a morandi color series: scale_fill_gradient ( colors = c(“#f5f5dc”,“#e6e6fa”,“#d8bfd8”, “#b0c4de”),
guide = guide_colorbar(title = “CO₂ Emissions”) )

library(viridis) ggplot(…) +
scale_fill_viridis_c(option = “plasma”)

DeepSeek

Visualization: 2) help me solve the problems of overlapping and layout of chart elements

“The legend is displayed in the middle of the map, blocking many countries. How to adjust the layout?”

scale_size_continuous(guide = guide_legend(position = “right”, order = 1))
scale_color_manual(guide = guide_legend(position = “right”, order = 2))